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Harris Poll Study Company Ranked SAMSUNG Electronics Third in the U.S. Ranking for Corporate Reputation

Category: Samsung
Posted: 19/03/2015 10:33 PM
Views: 588
Synopsis:

SAMSUNG announced as third in the Harris Poll Study Company U.S. Ranking for Corporate Reputation, as well as first in the 100 Most Visible Companies Rank. This is the fourth year that the company became part of the list but the first year it topped the most visible company in the "technology" category.

SAMSUNG Electronics soared in Harris Poll Study Company’s U.S. Ranking for Corporate Reputation and ranked third out of the 100 most visible companies. The company is said to have outdone all other technology companies in the poll and topped it. Harris Poll Study Company defined “technology” through their 16th annual Harris Poll Reputation Quotient® (RQ) study, which can be understood more by visiting this site here. The rankings were announced last February 9, 2015.

The different companies were evaluated based on six aspects, in order for the ranking to be completed. These aspects include:

  • Emotional appeal
  • Financial performance
  • Products and services
  • Social responsibility
  • Vision
  • Leadership and workplace environment

Companies were rated, using these aspects, and were evaluated from poor, scoring 50 to 64, up to excellent, scoring more than 80. More information about the study methods used for the ranking and the ranking of the 2015 100 most visible companies can be found in this site.

Counted as their fourth consecutive year as part of the Reputation Quotient most visible companies ranking, SAMSUNG is infamous for leading the market through award-winning innovations in several industries, including:

  • Consumer electronics
  • Semiconductors
  • Telecommunications

And outdoing its own performance for the past years, this is the first year of the company in the top 5 of the rankings. Know more what SAMSUNG products you can make use of by visiting our store.

SAMSUNG Electronics North America President and CEO, Gregory Lee shares, “All of us at Samsung are honored by this recognition. Our reputation has always been important to us, and this ranking is a sign to us that more people are coming to know the people and the brand behind Samsung’s great technology and products.”

Learn more about SAMSUNG’s corporate citizenship efforts and vision in the U.S. through visiting www.samsung.com.

 

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