Samsung’s New Chief Creative Officer and U.S. Chief Marketing Officer Appointment Gave Way to Centre of Excellence

Samsung announced the appointments of Marc Mathieu and Jess Coulter as part of the company’s marketing team that became the gateway of Samsung’s Global Marketing Centre of Excellence. Check out our store for more products from Samsung.

Marc Mathieu is the new Chief Marketing Officer. He will be the frontline of all the marketing efforts all over the United States and across all business lines. This includes home appliances, home entertainment, and telecommunications. He will supervise all COE’s works and tasks. Mathieu, before got this job, was:

• Senior Vice President of Unilever Global Marketing
• Senior Vice President of Coca-Cola Global Brand Marketing

In addition to Mathieu’s appointment, Jesse Coulter was also appointed as the Chief Creative Officer. Coulter will lead the company’s next-gen strategy-development and marketing campaigns in North America. Another part of his job is to bring more challenging and new ideas in the company’s portfolio. Before he got this position, he was the Co-chief Creative Officer for Creative Artists Agency CAA Marketing.